Digital religion · media · infrastructure

Hassan Asif

Scholar of digital religion and media.

HASSAN.GIF HASSAN.GIF REC

Research · method · teaching

About

I'm Hassan Asif, a scholar of digital religion and media. I study what happens when digital technology meets religious life. I look at how people make, edit, share, and remix devotional sound, sermons, and sacred images across platforms, and how that work reshapes doctrine, authority, and aesthetic form.

My work sits where platform studies, sound studies, and digital religion meet. It moves across sound and image, from recitation and sermons to memes and deepfakes.

I work qualitatively, through ethnography, close reading of audiovisual remixes, and media genealogy. My fieldwork spans South Asia, the Gulf, East Asia, and Europe.

I also teach, from global copyright to religion in popular culture. Scroll on for my writing, teaching, and talks, and for a small playground of interactive work.

Selected · full list on the CV

Writing

Essay2025

Hall Road, Lahore

Devotion's signal chain

HELIOTROPE. Field essay with photographs.

A walking essay through the Lahore electronics market that keeps Pakistan's religious music industry running. Shops, repair stalls, small studios.

Chapter2017

The Buddha Remains

Heritage transactions in Taxila, Pakistan

With Trinidad Rico. In T. Rico (Ed.), The Making of Islamic Heritage. Palgrave Macmillan.

ChapterIn press

Translating truth

AI in digital Islamic sermons and the case of Engineer Muhammad Ali Mirza

In D. Sundaram and C. Tekobbe (Eds.), Social Media, Religion, and Culture. Routledge.

ChapterIn press

Technical imagination against deepfakes

Reading, bending, and exposing the image game

In J. Tulasiewicz, S. Jovicic, and X. Zhan (Eds.), Ethnographies of Digital Addiction, Harm, and Repair. Bloomsbury Academic.

BookIn progress

Islamixing

Remix and the Craft of Praise in Pakistan

Book manuscript, in preparation. Drawn from the dissertation, "Remixing Devotion: Digital Media Practices in Pakistan."

ArticleIn prep

Obfuscation as revelation

Knowledge sharing, piracy, and Islamic devotional remixing in Pakistan

For submission to Digital Humanities Quarterly.

On software piracy and devotional media production in Pakistan. Full argument in the article when it appears.

ArticleIn prep

Hauntology as an experimental framework for exploring online #Islamogram memes

For submission to the Journal of Media and Religion.

Full publication list on the CV.

Courses

Teaching

Graduate2024, 2025

Reimagining Global Copyright

A graduate seminar on how copyright works around the world and how it might work better.

UofT iSchool · four sections

Undergraduate2023

Religion, Media and Popular Culture

An undergraduate course on how religion shows up in movies, TV, and online.

UTM ICCIT · two sections

UndergraduateAppointed

Human-Machine Communication

A course on how people talk to and through machines, from chatbots to algorithms.

UTM · instructor of record · deferred

UndergraduateAppointed

Digital Platforms: A Global Perspective

A course on how digital platforms work in different parts of the world.

UTM · instructor of record · deferred

TA work on more than a dozen courses on the CV.

Recent talks · full list on the CV

Talks

  1. Nov 2025Remixing Devotion: The Digital Audio Workstation as Sacred SpaceSacred Space: Conflicts and Convergences. Trinity College, University of Toronto.
  2. Nov 2025From Breath to Waveform: HCI Lessons from Editing Naat in CubaseSPIRITED '25: Conference on Spirituality, Religion, and Interactive Technology Design.
  3. Jun 2025Obfuscation as revelation: Piracy and Islamic devotional remixing in PakistanICA 2025 Pre-Conference. Boulder, Colorado.
  4. Jan 2025Remixing devotion: An exploration of digital media practices in PakistanInvited talk. Jackman Humanities Institute, University of Toronto.
  5. Jun 2024Digital desires and distortions: Deepfake pornography in Pakistani cyberspaceGlobal Digital Intimacies Conference. University of Amsterdam.
  6. Oct 2023Bytes of blessings: Digital technology's influence on Pakistan's Naat culture51st Annual Conference on South Asia. University of Wisconsin-Madison.

Features and coverage · 2024 to 2026

Press

Interactive works · sound · games · maps

Playground

Research you can press. Four small machines from the dissertation years: a procession you can walk, a rhythm you can program, a studio chain you can wire, and an 8-bit cassette run. Each one opens full screen, like a small arcade cabinet, on phone and desktop alike. Sound on helps.

Full record · updated October 2026

CV

Scholar of digital religion and media. I study what happens when digital technology meets religious life: how devotional sound, sermons, and sacred images are made, edited, shared, and remixed across platforms, and how those practices reshape doctrine, authority, and aesthetic form. My work combines ethnography, close reading of audiovisual remixes, and media genealogy. Contact: h.asif@mail.utoronto.ca. A one-page version is available on request.

01Academic Appointments

Sep 2026 to now
Postdoctoral Fellow, Institute of Islamic Studies. University of Toronto
Postdoctoral Fellowship in Interdisciplinarity and Experimental Methods in Islamic Studies.
Supervisor: Prof. Amira Mittermaier.
  • Project: "Editing Devotion: AI-Assisted #Islamogram Remixes and Public Doctrine in the GTA." Traces how devotional memes encode doctrinal and sectarian positions as they circulate on Instagram, TikTok, YouTube, Telegram, and Discord.
  • Building the Meme Genealogy Atlas, a public interactive platform for tracing meme lineages, designed to integrate with the Muslims in Canada Archive and deposit in Dataverse.
  • Convening a monthly Methods Café across the two-year term.

02Education

2026
PhD, Information. University of Toronto
Dissertation: "Remixing Devotion: Digital Media Practices in Pakistan."
  • Supervisor: Prof. Seamus Ross
  • Committee: Prof. Mark V. Campbell, Prof. Farzaneh Hemmasi
  • Internal Examiner: Prof. Nadia Caidi, Faculty of Information, University of Toronto
  • External Examiner: Prof. Rahul Mukherjee, Cinema and Media Studies and English, University of Pennsylvania
2015
MA, Museum and Gallery Practice. University College London
Distinction. Dissertation: "The Muslim Buddha: Sculpture and Heritage Values in Taxila, Pakistan." Supervisor: Prof. Trinidad Rico.
2014
BS, Communication Studies. Northwestern University
Cum laude. Minor: Cultural Anthropology.

03Publications

Peer-Reviewed Journal Articles

Asif, H. (2025). Discostan and Hamnawa: Between erasure and preservation in South Asian digital diasporic archives. Media, Culture and Society, 47(8), 1599 to 1618. doi.org/10.1177/01634437251353093How two small online archives keep South Asian music alive when the big platforms forget it.
Asif, H. (2024). "Blur the preacher": Media remix and digital technocultural practice in Pakistan. Journal of Religion, Media and Digital Culture, 13(3), 363 to 386. doi.org/10.1163/21659214-bja10110What happens to a preacher's authority when his words can be edited by anyone with a laptop.

Peer-Reviewed Book Chapters

Asif, H. (in press). Translating truth: AI in digital Islamic sermons and the case of Engineer Muhammad Ali Mirza. In D. Sundaram and C. Tekobbe (Eds.), Social Media, Religion, and Culture. Routledge.
Asif, H. (in press). Technical imagination against deepfakes: Reading, bending, and exposing the image game. In J. Tulasiewicz, S. Jovicic, and X. Zhan (Eds.), Ethnographies of Digital Addiction, Harm, and Repair. Bloomsbury Academic.
Asif, H., and Rico, T. (2017). The Buddha Remains: Heritage transactions in Taxila, Pakistan. In T. Rico (Ed.), The Making of Islamic Heritage. Palgrave Macmillan. doi.org/10.1007/978-981-10-4071-9_7

Other Contributions

Asif, H. (2025). Hall Road, Lahore: Devotion's signal chain. HELIOTROPE. heliotropejournal.net/helio/hall-roadA walking field essay through the Lahore electronics market, with photographs.
Asif, H. (2019). Really risky "interpretation." Association for Heritage Interpretation, 24(1), 36 to 37.
Rico, T., and Asif, H. (2015). Reports. Anthropology of the Middle East, 10(1), 61 to 88.
Asif, H. (2013). Rolling out a new broadband era in Qatar. The Edge, 43, 40.

Works in Progress

Asif, H. (in preparation). Islamixing: Remix and the Craft of Praise in Pakistan [book manuscript].
Asif, H. (in preparation). Obfuscation as revelation: Knowledge sharing, piracy, and Islamic devotional remixing in Pakistan [article for submission to Digital Humanities Quarterly].
Asif, H. (in preparation). Hauntology as an experimental framework for exploring online #Islamogram memes [article for submission to Journal of Media and Religion].
Asif, H., and Bashir, H. (Eds.). (in preparation). Digital Religion [edited volume proposal, submission planned for Fall 2027].

04Grants and Awards

2025
Margaret Higgins Memorial Fellowship
University-wide.
2025
Professor Amilcare Iannucci Graduate Fellowship in the Humanities
University-wide.
2024 to 2025
Chancellor Jackman Graduate Fellowship
University-wide.
2023 to 2024
SSHRC Doctoral Scholarship
National competition.
2021 to 2023
Ontario Graduate Scholarship
Provincial competition.
2021 to 2022
iSchools Inc. Research Award
International competition.
2022
SGS Research Travel Grant; Ethel W. Auster Scholarship for Doctoral Research
University-wide.

Full list of grants and awards available on request.

05Research Experience

2021 to 2022
Research Assistant, #Blacktronica Electronic Music in Detroit and Berlin
Prof. Beth Coleman, University of Toronto Mississauga.
2020 to 2021
Participant and Research Assistant, DigiLabs Workshops
University of Toronto and University of Manchester.
2021
Student Research Trainee, Insights Through Asia Challenge
Asian Institute, University of Toronto.
2020 to 2021
Reading groups: McLuhan Centre, Toronto Data Workshop
University of Toronto.
2015 to 2019
Earlier research and curriculum roles
Lahore College of Arts and Sciences; Barker Langham; Lahore University of Management Sciences; TBWA\Worldwide; Northwestern University.

06Field Research

2022
Devotional media and remix culture
Karachi, Lahore, and adjacent cities, Pakistan.
2015
Buddhist sculpture and heritage values
Taxila and Islamabad, Pakistan.
2012 to 2014
Earlier fieldwork
Experimental film (Paris); female sports participation (Doha); media entrepreneurship (Seoul); heavy metal subculture (Lahore, Islamabad).

07Professional Experience

2025
Chief Presiding Officer, University of Toronto Mississauga
Oversaw UTM's spring examination period across multiple venues; supervised presiding officers and invigilators; liaised with Accessibility Services.
2021 to 2023
Senior Digital Fellow, Muslims in Canada Archive and Data Initiative
Institute of Islamic Studies, University of Toronto.
  • Helped initiate a nationwide collection and digitization program; prototyped archival workflows with U of T Libraries.
  • Led RFP processes for Access to Memory (AtoM) hosting; prototyped a Dataverse repository with metadata schemas and access controls.
2016 to 2018
Program Manager (Amal Academy); Project Assistant and Consultant, Culture (UNESCO Pakistan)
Ran career-prep fellowships in Lahore; led heritage digitization workshops at the Taxila, Lahore, and Peshawar Museums; managed UNESCO and World Bank preservation projects.

Additional curatorial and professional roles available on request.

08Teaching

Courses Taught

2024, 2025
Reimagining Global Copyright
Graduate, University of Toronto. Offered four times.
2023
Religion, Media and Popular Culture
Undergraduate, UTM. Offered twice.
Appointed
Human-Machine Communication; Digital Platforms: A Global Perspective
Undergraduate, UTM. Instructor of record; offerings deferred.
2018 to 2019
Engaging with Texts; History and Sociology
Lahore University of Management Sciences and Lahore College of Arts and Sciences.

Teaching Assistant

2020 to 2026
ICCIT, University of Toronto Mississauga
More than a dozen courses across communication, media, and culture.
  • Contemporary Communication Technologies (7 sections); Rhetoric and Media (8 sections)
  • Media Audiences; Communication and Advertising; Mind, Media and Representation; Visual Culture; and others
2020 to 2021
Faculty of Information and Asian Institute, University of Toronto
Remix Culture; Project Management; Museums and Indigenous Communities; Asian Youth Cultures.

09Conference Presentations

Nov 2025
Remixing Devotion: The Digital Audio Workstation as Sacred Space
Sacred Space: Conflicts and Convergences. Trinity College, University of Toronto.
Nov 2025
From Breath to Waveform: HCI Lessons from Editing Naat in Cubase
SPIRITED '25: Conference on Spirituality, Religion, and Interactive Technology Design.
Jun 2025
Obfuscation as revelation: Piracy and Islamic devotional remixing in Pakistan
International Communication Association 2025 Pre-Conference. Boulder, Colorado.
Jun 2025
Between confusion and deception: Ethical dilemmas in AI-enabled remixing of sermons
Canadian Communication Association Annual Conference. George Brown College, Toronto.
2025
Cracked devotion; Mediating truth
South Asia Graduate Student Workshop, University of Toronto; Communication Graduate Caucus Conference, Carleton University.
Jun 2024
Digital desires and distortions: Deepfake pornography in Pakistani cyberspace
Global Digital Intimacies Conference. University of Amsterdam.
May 2024
Technological transcendence: The transformation of Naat in Pakistan's digital Islamic landscape
Canadian Association for the Study of Islam and Muslims, Second Biennial Conference. Halifax.
Oct 2023
Bytes of blessings: Digital technology's influence on Pakistan's Naat culture
51st Annual Conference on South Asia. University of Wisconsin-Madison.
2013 to 2023
Earlier presentations
On Naat self-presentation, diasporic music archives, media remix, Gandharan art, MENA broadband, and heavy metal in Pakistan. Full list on request.

10Invited Talks

Jan 2026
Remix, devotion, and media infrastructures in Pakistan
Guest lecture, Remix Culture course, University of Toronto.
Mar 2025
Politics, pop, and the pulpit: Where does the sacred end and the meme begin?
Guest lecture, Remix Culture course, University of Toronto.
Jan 2025
Remixing devotion: An exploration of digital media practices in Pakistan
Invited talk, Jackman Humanities Institute, University of Toronto.
2020 to 2023
Earlier guest lectures and talks
On digital audio workstations and devotion, Naat self-presentation, sonic heritage, and cross-cultural project management. University of Toronto and UTM.

11Service and Training

2025 to now
Volunteer Mentor, Palestinian Students and Scholars at Risk (PSSAR)
Guide Palestinian graduate students on applications, supervisor matching, funding, and adjustment in North America.
Ongoing
Graduate Student Mentor; Manuscript Reviewer
Mentor students from South Asia and the Middle East. Reviewer for Journal of Religion, Media and Digital Culture and Stream.
2024, 2025
Training: Centre for Culture and Technology Summer Institute; Oxford Internet Institute
Code labs with critical seminars (Ludus, turtle graphics, Papert, Weizenbaum); Global South approaches to AI governance and platform politics.

12Languages and Skills

Languages
English, Urdu, Punjabi (native fluency; Punjabi also in Shahmukhi script). Arabic (reading proficiency).
Audio and Media
Cubase, FL Studio, Sonic Pi, Adobe Creative Suite, FFmpeg.
Programming and Data
Python, SQL, MATLAB, Praat signal processing, OpenCV.
Memberships
SCMS, 4S, CCA, IASPM, CASIM, Association of Canadian Archivists, Museums Association of Pakistan.